Privacy Policy

Privacy Policy

Last updated: 14 September 2026

Wildgevity is operated by 7UN LTD, a private limited company registered in England and Wales. This Privacy Policy explains how we collect, use, disclose, store and protect personal information when you visit wildgevity.com, purchase our products, contact us, or otherwise interact with our services.

By using this website, you acknowledge the practices described in this Privacy Policy.

1. Who We Are

Wildgevity is operated by 7UN LTD, a private limited company registered in England and Wales.

Company name: 7UN LTD
Company registration number: 13083795
Registered address: 17 Monkmoor Road, Oswestry, SY11 2LB, United Kingdom
Brand: Wildgevity
Website: wildgevity.com

7UN LTD is the data controller responsible for personal information processed through Wildgevity, except where another organisation acts as an independent data controller.

2. Information We Collect

Depending on how you interact with us, we may collect information including:

  • your name;

  • email address and telephone number;

  • billing and delivery addresses;

  • order and transaction information;

  • products purchased or viewed;

  • communications you send to us;

  • device, browser and IP address information;

  • website usage and interaction data;

  • cookie and similar technology information;

  • marketing preferences; and

  • information supplied through services and platforms that you choose to connect with or use in connection with us.

Payment information may be processed by our payment providers. We do not necessarily receive or store complete payment card details ourselves.

3. How We Use Personal Information

We may use personal information to:

  • process and fulfil orders;

  • arrange delivery and provide customer support;

  • communicate with you about orders, enquiries and our services;

  • operate, maintain and improve our website;

  • prevent fraud, abuse and security incidents;

  • comply with legal, accounting and regulatory obligations;

  • understand how visitors use our website;

  • measure and improve our products, advertising and marketing;

  • send marketing communications where permitted by law;

  • manage our presence on marketplaces and advertising platforms;

  • operate business software, integrations and API connections; and

  • establish, exercise or defend legal claims.

4. Legal Bases for Processing

Where the UK GDPR or EU GDPR applies, we process personal information under one or more appropriate legal bases.

Contract: Where processing is necessary to provide products or services you have requested, including processing and fulfilling orders.

Legitimate interests: Where processing is necessary for operating, securing and improving our business and services, provided those interests are not overridden by your rights and interests.

Consent: Where you have given consent, including for certain cookies or marketing activities where required.

Legal obligation: Where processing is necessary to comply with applicable laws or regulatory requirements.

5. Shopify and E-commerce Services

Our online store is powered by Shopify. Shopify provides the e-commerce infrastructure used to operate our website and may process personal information in connection with orders, website functionality, security, analytics and other store services.

Other service providers may process information where necessary to provide payment processing, delivery, hosting, analytics, communications, fraud prevention or other services.

These providers process information according to their own contractual obligations and applicable privacy laws.

6. Amazon and Other Marketplace Integrations

7UN LTD sells, advertises and manages products through third-party marketplaces and advertising platforms, including Amazon.

We may use authorised APIs and software integrations, including the Amazon Ads API and other Amazon services, to access and process business and advertising information associated with accounts that we are authorised to manage.

Such information may include advertising campaign information, performance metrics, product information, keywords, search terms, targeting information, advertising expenditure, sales attribution and related account information.

We may use this information for purposes including:

  • advertising reporting and analytics;

  • campaign performance monitoring;

  • keyword and targeting analysis;

  • advertising optimisation;

  • bid and budget recommendations;

  • business intelligence;

  • product and sales analysis; and

  • authorised campaign management.

We access such information only where we have appropriate authorisation and use it for legitimate business purposes related to accounts operated or managed by 7UN LTD.

Our use of information obtained through third-party APIs is also subject to the applicable terms, policies and permissions of those platforms.

7. Cookies and Analytics

We and our service providers may use cookies, pixels and similar technologies to operate the website, remember preferences, understand website usage, measure performance and support advertising.

Where required by applicable law, non-essential cookies will be used only after obtaining appropriate consent.

You may manage certain cookie preferences through the controls available on our website or through your browser settings.

8. Marketing Communications

Where permitted by law, we may use your contact information to send information about Wildgevity products, offers or other relevant updates.

Where consent is required, we will obtain it before sending such communications.

You may unsubscribe from marketing emails at any time by using the unsubscribe mechanism provided in the message or by contacting us through the contact form available on wildgevity.com.

9. How We Share Information

We may share personal information where reasonably necessary with:

  • Shopify and e-commerce service providers;

  • payment processors;

  • fulfilment and delivery providers;

  • hosting and cloud service providers;

  • analytics and advertising providers;

  • marketplaces such as Amazon;

  • professional advisers;

  • technology and API service providers; and

  • government authorities, regulators or law enforcement where legally required.

We do not sell personal information in the ordinary meaning of selling personal data for monetary payment.

10. International Data Transfers

Some of our service providers and technology platforms may process information outside the United Kingdom or European Economic Area.

Where applicable, we take appropriate steps to ensure that international transfers of personal information are protected in accordance with applicable data protection law, including through recognised transfer mechanisms and contractual safeguards where required.

11. Data Retention

We retain personal information only for as long as reasonably necessary for the purposes for which it was collected, including providing services, maintaining business and transaction records, resolving disputes, enforcing agreements, preventing fraud and satisfying legal, tax, accounting and regulatory requirements.

Retention periods may vary depending on the nature of the information and applicable legal obligations.

12. Data Security

We use reasonable technical and organisational measures designed to protect personal information against unauthorised access, alteration, disclosure, loss or misuse.

No internet transmission or storage system can be guaranteed to be completely secure, and therefore absolute security cannot be guaranteed.

13. Your Privacy Rights

Depending on your location and applicable law, you may have rights concerning your personal information, including the right to:

  • request access to your personal information;

  • request correction of inaccurate or incomplete information;

  • request deletion of information in certain circumstances;

  • restrict certain processing;

  • object to certain processing;

  • withdraw consent where processing is based on consent;

  • request portability of certain information; and

  • lodge a complaint with an appropriate data protection authority.

To exercise a privacy right, please contact us through the contact form available on wildgevity.com. We may need to verify your identity before completing certain requests.

If you are located in the United Kingdom, you also have the right to lodge a complaint with the Information Commissioner's Office (ICO).

14. Children's Privacy

Our website and services are not directed at children, and we do not knowingly collect personal information from children where doing so would be contrary to applicable law.

If we become aware that personal information has been collected from a child contrary to applicable requirements, we will take appropriate steps to delete or otherwise address that information.

15. Third-Party Websites and Services

Our website may contain links to third-party websites, marketplaces or services.

We are not responsible for the privacy practices of independent third parties. We encourage you to review their privacy policies before providing personal information to them.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes to our services, technology, legal requirements or business practices.

The latest version will be published on this page with an updated revision date.

17. Contact Us

For questions about this Privacy Policy, our privacy practices, or requests concerning your personal information, please contact us through the contact form available on wildgevity.com.

7UN LTD
Trading as Wildgevity
17 Monkmoor Road
Oswestry
SY11 2LB
United Kingdom

Company registration number: 13083795